TAGApproved-Logo-blueIt’s nearly here! The 2017 celebration takes place on June 24-25, 2017. San Francisco Pride Week is a city institution. If you’re one of the thousands of people who is planning to make the journey to our lovely city for the parade and festivities, we can’t wait to roll out the red carpet. Serrano Hotel is proud of our city’s LGBT community! We believe in pride 365 days of the year.

San Francisco Pride Week 2017 Schedule

Saturday, June 24, 2017
Celebration at Civic Center Plaza
12:00 to 6:00 PM

Sunday, June 25, 2017
47th Annual SF Pride Parade
Market Street, from Beale to 8th [MAP]
10:30 AM


Sunday, June 25, 2017
Celebration at Civic Center Plaza
11:00 AM to 6:00 PM


Sunday, June 25, 2017
The Rotunda Party at City Hall
Official SF Pride VIP Party
2:00 PM to 5:00 PM


San Francisco Pride Week

For out-of-town Pride Week attendees, choosing a Pride Week hotel is a tough choice and we understand that. We want to be your choice — not just for our attitude, but for our location, friendly staff, great amenities and more. The Serrano Hotel is just steps away from Union Square in downtown San Francisco and only 1.18 miles away from Civic Center Plaza, where many of the annual events take place.

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The Serrano Hotel is TAG approved. Learn more about TAG.

Find out more about San Francisco’s Annual Pride Week: